BSB40820 Certificate IV in Marketing and Communication
This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.
Course Dates
Course Content
Delivery Methods
Course Duration
Course Fees
Funding Eligibility
Entry Requirements
BSBMKG439 Develop and apply knowledge of communications industry
BSBMKG435 Analyse consumer behaviour
BSBWRT411 Write complex documents
SIRXECM002 Prepare digital content
BSBMKG433 Undertake marketing activities
SIRXMKT006 Develop a social media strategy
BSBOPS403 Apply business risk management processes
BSBMKG434 Promote products and services
BSBCRT411 Apply critical thinking to work practices
BSBCRT412 Articulate, present and debate ideas
BSBTWK401 Build and maintain business relationships
BSBCMM411 Make presentations
Face-to-face
Online(virtual)
On job delivery
This course is delivered in a blended mode with virtual and workplace requirements. Regular attendance is a condition of funding.